Novelis has received the "Sustainability Initiative of the Year" award at the 2025 Sustainability Awards for its Novelis 3x30 vision. The award, given by the Business Intelligence Group, recognizes Novelis's dedication to environmental progress and strong business performance.

The 3x30 initiative sets three primary goals for the company to meet by 2030: achieving a 75% average recycled content in its products, reducing its carbon emissions to under 3 tonnes of CO2e per tonne of aluminum flat rolled products, and continuing to drive industry circularity through investments.

This award validates the company’s commitment to helping its customers reach their own sustainability goals with materials that have a lower environmental impact.